Arrowtopia ("the Game") is made by Akem Dev Studios ("we", "us"), Kampala, Uganda. This policy explains what information is processed when you play the Game on Android, why, who it is shared with, and how you can delete it.
1. Summary
You can play without an account. We never ask for your location, contacts, photos, camera, microphone or phone number, and we never sell your data.
| Data | Why | Shared? | Required? |
|---|---|---|---|
| Name, email address (Google sign-in) | Optional cloud save and account management | No | Optional |
| User IDs (anonymous Firebase ID, Play Games player ID) | Game statistics, leaderboards, cloud save | No | Required |
| Game progress and level results | Game functionality, real player statistics | No | Required (stats) / Optional (cloud save) |
| Advertising ID, approximate location (from IP), ad interactions, diagnostics | Showing and measuring ads, analytics, fraud prevention | Yes, with Google AdMob | Required |
| Payment details | Handled only by Google Play; we never receive them | No | n/a |
All data is encrypted in transit. You can delete your data at any time; see How to delete your account.
2. Information we collect
By default your game progress (levels, stars, coins, items and settings) is stored on your device.
Anonymous game statistics
To show real player statistics (for example "62% of players cleared this level" or the fastest time on a level), the Game creates an anonymous Google Firebase account for your installation. It stores level results (wins, fails, times) together with an automatically generated nickname (such as "SwiftOtter42"). This data contains no name, email address or contact details. Players cannot type their own names or send messages.
Optional cloud save
If you choose Settings → Cloud save → Sign in with Google, we receive your Google account's name, email address, profile picture link and a unique account ID through Google Firebase Authentication. We then store a copy of your game progress in Google Cloud Firestore so you can restore it on another device. This data is used only to provide cloud save. It is not sold, not shared for advertising, and not used for any other purpose.
Optional Google Play Games
If you have a Google Play Games profile, the Game may sign you in to Play Games, or you can tap Settings → Google Play Games. We then receive your Play Games display name and player ID only, to show your profile. This is processed by Google under the Google Privacy Policy.
Feedback
If you use Send feedback (beta versions), WhatsApp opens with a message you can edit before sending. It contains your phone model, Android version and game version. We only receive it if you choose to send it, and we use it only to fix bugs and improve the Game.
3. Advertising (Google AdMob)
The Game shows ads provided by Google AdMob: banners, full-screen ads between levels, optional rewarded videos, and small "Sponsored" cards. To show and measure ads and to prevent fraud, Google may collect and process:
- your device's advertising ID,
- your IP address and the approximate location derived from it,
- your device type and operating system,
- how you interact with ads, and diagnostic information about ad performance.
Google's use of this data is described at policies.google.com/technologies/partner-sites and in the Google Privacy Policy.
Users in the EEA, UK and Switzerland are asked for consent through Google's consent form before personalised ads are shown. You can change your choice at any time in Settings → Ad privacy choices when it is available. You can also reset or delete your advertising ID in your Android settings (Settings → Privacy → Ads). Buying Remove Ads turns off full-screen ads between levels.
4. In-app purchases
Optional purchases (Golden Arrow packs, Remove Ads, the Starter Bundle and the Gold Pass) are processed entirely by Google Play Billing. We never see or store your card or other payment details. The Game receives only the purchase result from Google Play (the product, the order ID and a purchase token) so it can deliver the item. Purchase tokens are kept on your device to prevent an item being delivered twice, and are not sent to our servers. Refunds follow Google Play's refund policy.
5. Third-party services
The Game uses these services, each with its own privacy policy:
- Google AdMob and User Messaging Platform (ads and consent): Google Privacy Policy
- Google Firebase (Authentication, Cloud Firestore): firebase.google.com/support/privacy
- Google Play Services, Google Play Games and Google Play Billing: Google Privacy Policy
- WhatsApp (only if you choose to send feedback): whatsapp.com/legal/privacy-policy
6. Children
The Game is a general-audience puzzle game and is not directed at children under 13. We do not knowingly collect personal information from children. If you believe a child has given us personal information, contact us and we will remove it.
7. Data retention and deletion
Progress on your device stays until you uninstall the Game, clear its data, or use Settings → Reset progress. Cloud saves are kept until you delete them. Anonymous statistics are kept while the Game is offered, and they cannot identify you.
How to delete your Arrowtopia account and data
- In the Game: open Settings → Cloud save → Delete cloud data & account. This immediately and permanently deletes your cloud save and your Arrowtopia sign-in account from our Firebase project.
- Without the Game: email akemdevstudios@gmail.com with the subject "Delete my Arrowtopia account", from the Google account you signed in with. We delete your account, cloud save and associated data within 30 days and confirm by email.
Ad data processed by Google is governed by Google's own retention policies.
8. Your choices and rights
- Play without signing in: cloud save and Play Games are optional.
- Change ad consent (EEA/UK/Switzerland) in Settings → Ad privacy choices; reset your advertising ID in Android settings.
- Ask us for a copy of your cloud-save data, a correction, or deletion by emailing us. We reply within 30 days.
- Depending on where you live (for example the EU/UK under the GDPR, or Uganda under the Data Protection and Privacy Act, 2019), you may have further rights, including complaining to your data protection authority.
9. Security
All network communication (ads, statistics and cloud save) uses encrypted connections (HTTPS). Cloud saves are protected by Firebase security rules, so only your signed-in account can read or change them.
10. Changes
We may update this policy. Changes will be posted on this page with a new "Last updated" date, and important changes will be announced in the Game.
11. Contact
Akem Dev Studios, Kampala, Uganda
Email: akemdevstudios@gmail.com
TikTok: @arrowtopia · YouTube: @akemdevstudios